Business

We connect businesses with consumers to decide what’s next

We help clients take data-driven decisions. Because iteratively validating decisions with your audience is the best guarantee for success. Are you about to make a decision in sales, marketing, product, innovation, HR, … then get in touch!

You're in good company
Services

Discover our platform, community and methodology

What makes us standout as a research business partner is the unique combination of a scalable SaaS-platform, a vibrant (g)local community and a proven iterative validation methodology. A combination that guarantees unlimited, fast and easy access to data to allow you to predict business impact.
Platform

Scalable SaaS-platform

Clients describe it as a user-friendly, scalable platform with integrated templates and an intuitive analytics dashboard translating data into insights, allowing you to see live data flowing in real-time.
Your benefit? Always ready to validate assumptions.
community

Engaging community

Get fast and easy access to an instantly reachable B2B & B2C community of 40.000 members that provides immediate feedback and insights. Easily connect your own customer data for split-run analysis. Extendable to more than 3mio through clients and partners.
Your benefit? Fast and easy feedback in hours.
Methodology

Iterative
validation

Together with our clients we co-created templates for recurring business challenges. Jump-start your data-driven decision making with standard frameworks, reference questions and timelines.
Your benefit? Proven expertise.
Value

Delivering value through data, insights and decisions

Collaboration with clients takes different forms, ranging from one-off research to validate or dismiss assumptions, to providing insights and data points for a business case, or even enabling continuous, iterative validation by integrating data-driven decision-making into all processes. Our goal is always to co-create what’s next by aligning our experts, approach, and platform with your ambitions.

Data

Get fast and easy, unlimited access to data through our scalable, future-proof platform. Connect with your audience and receive actionable data to objectify gut feelings and facilitate better decisions. With optional research support.
Client references

Insights

Dig deeper with multiple iterations and different research techniques to add relevance and meaning. Our experts help you to gain insights, leverage templates and reference questions to answer specific business challenges.
Client references

Decisions

One-off or occasional research does not enable you to de-risk your business processes. We align our way of working with true customer-centric companies looking to eliminate all barriers to adopt continuous iterative validation into their business processes.
Client references
Cases

Business challenges
we validated

As a research business partner we’ve signed numerous NDA’s. There’s a lot we can’t talk about. But that makes us even prouder of the things we can share.
View all cases

Like what you see?

Then get in touch and find out how our platform, community and research methodology can help to take data-driven decisions.
Get in touch